Self-relevance of comics, sociability, and choice likelihood ratings of liquid and solid consumptions

These data contain (1) type of manipulated comic consumers (fans/manias/otaku), (2) two variables for the manipulation check, namely (2a) comic relevance to the self, which is measured by six items, “That comic and I have a lot in common,” “That comic is central to my identity,” “That comic is part of who I am,” “I derived some of my identity from that comic,” “That comic helps me to achieve the identity I wished to have,” “That comic helps me to narrow the gap between what I am and what I try to be” (0-100 slide scaling) and (2b) sociability, measured by five items, “I like to be with people,” “I welcome the opportunity to mix socially with people,” “I prefer working with others rather than alone,” “I find people more stimulating than anything else,” “I’d be unhappy if I were prevented from making many social contacts” (seven-point Likert scaling), and (3) consumer choice likelihood ratings of three comic consumption styles, i.e., choice likelihood rating of rental liquid consumption (P1), choice likelihood rating of experiential liquid consumption (P2), and choice likelihood rating of solid consumption (P3) (8-24).